A NEW ONLINE IMAGE FOR HAULOTTE’S SERVICES

For several months, the Marketing Service and Communication teams have been working on redefining the Service pages for the Group’s 21 websites, to improve the attractiveness of the content and increase the traffic flow on these pages.

2 objectives: to make daily life easier for current customers and to attract new ones

4 modules are now online:

• “Order parts”: for quick access to the right information and easy ordering of spare parts using the links to access the ESP (Easy Spare Part) site directly or even just to get in touch with the right contact in-branch: a total success! https://www.haulotte.com/en/service/spare-parts
• “Repairs”: request a quote or a service in a single click. Efficiency guaranteed for our customers and their teams! https://www.haulotte.com/en/service/service-contracts
• “Train yourself”: consult the various training modules on offer to ensure that the skills of our customer teams, our distributors or even equipment users are improving, and view the training dates available by subsidiary on an online calendar. Here’s a module that should appeal! https://www.haulotte.com/en/service/training
• “Warranty”: providing our customers with clear information on the manufacturer’s warranty, pure and simple! https://www.haulotte.com/en/service/warranty

With the advent of COVID-19, the strategic dimension of brands having a strong digital presence has been emphasized.

As a truly local sales rep, the web is an extremely essential communication tool that Haulotte will continue to hone over the coming months when promoting its solutions.